Ideal Standard – Annual Showroom of the Year Awards

The Awards Dinner was to be a celebration and recognition to the showrooms that had made a massive effort throughout the year to display and promote the Ideal Standard products.

Finding a venue that was accessible from all points in the UK was the most important factor with the preliminary planning of this event. Birmingham fitted the bill perfectly but it was imperative that the venue reflected the essence of the event. The Malmaison was chosen, a leading hotel with a cool, trendy image and high standard levels throughout. Our favourite magician entertained throughout and a sassy performance from a female electrical violin duo bought the evening to a perfect close.

The evening was orchestrated effectively and the guests went off to their luxurious accommodation suitably buzzing, helped by the champagne of course!

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